Assignment
Overview
Résumé Content
Résumé Exercise
Résumé Format
Application Letter
Application Letter Exercise
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When you send your résumé to a company that has a job opening,
you are making a claim. Your claim is: "You should interview me
for this position."
First, you must be familiar with the requirements of the position and
the audience you are attempting to persuade. Consider the claim: "You
should interview me for this position." Who is the "you"? "You"
will be the company that is advertising the job opening. Find out as much
as possible about "this position" and about the "you": the company offering
the position. What steps are necessary to obtain this information?
- Examine job ad/job description: Identify required skills, education
and experience for this job.
- Research the company: Identify the company's products and services,
goals, philosophy, benefits and salary ranges, stability, size, age,
location(s), etc.
Once you have learned all you can about the company and the job opening,
consider the claim once again: "You should interview me for this
position." In order to persuade the company to grant an interview, you
must substantiate this claim for the reader with evidence. Your reader
will need information about you (the "me" in the claim) and particularly
how you would fit the position and fit into the company. The evidence
you use will effectively support your claim, if your evidence is based
on the same warrant; that is, the same general criteria, that the
company will use to evaluate your claim. The specific warrant of each
company may not be explicit, but as a rule of thumb, you can expect your
prospective employer to be looking for evidence that meets the following
criteria: Sufficient, Typical, Accurate, and Relevant.
To help you remember these criteria, use the acronym STAR. Your
evidence must be:
- S: Sufficient
- Give "sufficient," that is, "enough" information about yourself and
your qualifications. Be thorough. For example, under work experience
be sure to list dates of employment and job duties, not just employer
name and job title. If you have been out of school for awhile, make
sure there are no chronological gaps in your record. How much evidence
will be sufficient is also tied to how "typical" it is (see next section).
- T: Typical
- As a rule of thumb, if your qualifications are "typical" of (analogous
to) the requested qualifications, you will need less detail than if
your qualifications are less typical of the position's requirements.
You should note, however, that while the evidence should be "typical"
of the requirements for the position, the more "exceptional" the quantity
and quality of that "typical" experience, the greater your advantage
as an applicant. For example, if you have experience designing web pages
and you are applying for a web designer position, your experience is
likely to be very typical of the position's requirements. If, however,
you have not been employed to design web pages, but do have your own
homepage and are familiar with HTML, your experience is somewhat typical/analogous,
but other evidence will be needed to be fully persuasive. If your qualifications
are not "typical," you may compensate by showing how they are "relevant"
(see below). If this doesn't work, perhaps you are applying for the
wrong job!
You should also be sure to use "key words" to indicate that your experience
is typical of the job requirements. For instance, if the job description
indicates that the successful candidate will be proficient in C++, be
sure you list this computer skill on your résumé.
- A: Accurate
- Accuracy is crucial to your credibility. Your audience will form an
opinion about your work habits from the care you use to ensure that
your résumé is mechanically accurate. Even one grammar error
will adversely affect your chance to obtain an interview. You must also
be accurate in the facts you give, so your audience will know you have
integrity. Avoid ambiguities. For example, if you have not yet graduated,
be sure to include your expected graduation date or classification so
you do not leave the impression that you have already received your
degree. If you list "Dean's List" under "Honors", say which semesters
or "5 out of 6" semesters, etc. Otherwise you imply you were on the
Dean's List for all semesters. If you list computer skills, your audience
will probably assume you are proficient unless you specify differently.
- R: Relevant
- Your résumé must, of course, include education and work
experience. But you will also wish to include other information if it
is pertinent to the position. For instance, you may wish to list several
"relevant" courses. Other possible additions, if related to the position:
GPA, volunteer work, activities and interests. These added categories
will generally carry less weight, but if your qualifications are equal
to all candidates in other respects, a relevant course or activity could
distinguish your résumé and earn you an interview.
Think like an employer about relevance. Employers want employees who
are responsible, self-disciplined, and professional, and who are creative
problem solvers, good team players, and effective communicators. Evidence
of these abilities is pertinant to many positions.
Overall, your résumé is an argument. Support your claim by
substantiating it with STAR evidence. Your goal is to persuade,
because
| A successful persuasion |
= |
an interview
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| A failed persuasion |
= |
no interview |
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