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The project in discourse and change is an ongoing examination of the textual dynamics of change. Our goals are to better understand the influence and function of communication during and throughout a change process and to develop tools for studying the intersections of language and change in dynamic human settings. To date, we have developed three inter-related projects:
| Empirical studies of change: Nanotechnology: Emergence & Stabilization 1986-2007 Emergence of nanotechnology in popular media Societal dynamics of nanotechnology |
Change, organizations, ethics Image & narrative in organizational change Implementation of a new IT platform in a small organization |
Strategies: Opposing change Opposing change in an electronic community |
| Recent |
Technology Implementation: Pfizer and Exubera Implementing a new technology requires the creation of salient networks. Were sufficient network conditions established to successfully instantiate and ultimately stabilize a new insulin delivery technology? Coverage by GLC News New York Times coverage |
